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Marketing
* Plan and carry out
direct marketing activities (principally
direct mail and
telemarketing) to agreed
budgets, sales volumes, values, product
mix
and timescales.
* Develop ideas and
create offers for direct mail and
marketing to clients
by main market
sector and Sales Champions’ products and
services.
* Carry out market
research, competitor and customer
surveys.
* Appreciates need
for consistency within company's
branding and
marketing mix, especially
PR and the Internet.
* Monitor and report
on activities and provide relevant
management
information.
* Attend training to
develop relevant knowledge and skills.
* Type and
word-process various documents and
electronic information.
* Research and
investigate information to enable
strategic decision-making
by others.
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